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9 arguments to convince your management to adopt a pricing solution
With the advent of higher market competition in the retail sector, pricing actions are mandatory in
How does Allopneus measure the performance of its pricing actions?
As a pure web player and French leader in tire distribution, Allopneus finds itself in a
Inflation is at the heart of French concerns
PWC published in February 2023 a study on the evolution of consumer trends(GCIS, bi-annual study –
“The Pricing Journey” interview with Sophie Bernard
The vision of pricing, a strategic issue for retailers, e-commerce sites, brands, as seen by Sophie